#Examples of newsletters how to#
#Examples of newsletters full#
#Examples of newsletters free#

An illustration is used as the hero image, followed by an eye-catching photo. Achieved by bolding the first word of each sentence and using chili pepper emojis (🌶️) as bullets.

Let’s break down what makes Open Tab engaging:

#Examples of newsletters full#

See the full email on Scope Why Disapora Co.’s newsletter works Their newsletter Open Tab brings “seasonal reading lists, highly cookable recipes, feelings-filled harvest reports, and lots more” to subscribers’ inboxes. They’re rooted in equity, which plays a big part in their product and marketing efforts. is a food and beverage company specializing in single origin spices. B2C Newsletter Examples Disapora Co.ĭisapora Co. It’s formatted with readability in mind, making it easy for subscribers to skim and scroll. Overall, this newsletter delivers educational and insightful content that’s hyper-relevant to Bolt’s target audience.

Concise and digestible “quick hits” that subscribers will find interest in.

A recurring “chart of the month” section paired with a quick summary of why it’s important.

This gives each newsletter a personal touch. See the full email on Scope Why Bolt’s newsletter works Their newsletter ThinkShop provides “the latest ecommerce insights and strategies” to subscribers. Boltīolt is in the business of online payments, aiming to make the world of ecommerce better with seamless shopping experiences. This presents the content in an easy-to-scan, digestible format. The end of the newsletter includes a quick roundup of product updates, with a “1-minute recap: What’s new in Asana” section. They’ve broken up the content of the email with colored blocks (purple and black) to help create visual breaks throughout the email, keeping readers engaged as they scroll.

Special report: What Gen Z needs from leaders right now.

Strengthening your team from the bottom up.

#Examples of newsletters how to#

How to prioritize the work that matters.

Here’s an overview of their title/section headers: They all fall under a general theme of success in the workplace, which is relevant to their customer base. Their product is all about helping teams organize, track, and manage their work.Īsana covers a few topics in this newsletters, touching upon productivity and career pathing, to name a few. Asanaįirst up is project management tool Asana. Let’s take a look at some examples of newsletters in the B2B space. Whether you’re looking to start a newsletter or give your current one a refresh, you’ll walk away with inspiration to keep your subscribers engaged. Looking at newsletter examples from other brands and businesses is a great way to fuel ideas for your own campaigns. Why you should look at examples of newsletters

Receive product announcements/updates: 5%.

Here are some reasons people may subscribe to an email newsletter (from StoryDoc): Source: StoryDoc survey, visualized in Litmus’ Start and Grow Email Newsletters People Love As Ann Handley puts it: consider email newsletters as a bridge to the rest of your m arketing. And a good newsletter should be filled with content that’s helpful, educational, entertaining, or inspirational.ĭespite your industry, brand, or reasons for sending a newsletter, it should not be about a hard sell. Through the lens of marketing, an email newsletter is a nurture tool-they build brand trust and credibility, and nurture direct connections with subscribers.

That said, if someone opts in to receive a newsletter, it doesn’t mean you should only send promotional news. Generally speaking, subscribers sign up for a newsletter to stay up-to-date with a brand or business.

#Examples of newsletters free#

How to claim your free newsletter guide.

Why you should look at examples of newsletters.

(And if you want a deeper dive, we break down all the key elements in our new guide: Start and Grow Email Newsletters People Love ). We’re sharing what makes a good newsletter, complete with six newsletter examples to help you get inspired, whether you’re looking to get started or looking to reimagine your current one. How do you create a newsletter that entices prospects to sign up-and keeps subscribers coming back for more? As popular as they are, they’re tough to do right. In fact, more than 80% of respondents from our 2021 State of Email survey use them in their email marketing programs.Įmail newsletters are a highly popular tactic used by B2B and B2C marketers across verticals, including news outlets, non-profits, agencies, independent thought leaders, and more. Newsletters-recurring roundups of news, tips, or product updates-are the most popular type of emails that marketers send.